Perfect Boys

The last solution: the cosmetic surgery!

marisa — Sat, 06 May 2006 09:57:08 +0000

You don’t feel well in your body, you have try every kind of products…. Don’t be shy to see a doctor specialised in surgery. Take an appointment and see with him, the ideal solution for you. Maybe he will sugest you some good ideas, he can also propose you a cosmetic surgery or a plastic surgery.

Don’t be affraid, now doctors can do fabulous works thanks to the technologie. You only need to take more responsabilities for your choices in health care. It is very important to feel nice because now you have an intense competition in the business world.

My marketing research

marisa — Fri, 05 May 2006 08:51:45 +0000

My marketing research related to my blog subject: the men’s cosmetic products. I wanted to know more about this topic and compare what the media say and write with what the people around me declare. 26 ESC-students answered my questionnaire, the majority were men (80%) and the average age was 22.5 years, from this fact the analysis will correspond to this sample. First of all, my aim was to check if people know some brand names of men's cosmetic products and to know if they were able to quote some of them. 88.5% are able to cite one or more brand names. It is important to see that consumers can mention spontaneously brand names. Ten different brands were quoted: Nivea for Men has very strong recognition, considering that more than 60% (14 votes) of respondents quoted this name. L’oréal holds the second place with 9 mentions. Gilette is also on the podium with 5 mentions. I was surprised to find Boss Skin in fourth position. Then follow brands such as: Axe, JP Gauthier, Mennen,
Vichy, Biotherm, Nickel. Notice that all these trademarks collected only one mention. Secondly, I thought that it was useful to know if the men buy and use cosmetic products. Because even if statistics show that this market is booming, I wanted to know if this tendency was identical in my school. 17 of the 21 male respondents said they used cosmetic products. The best seller is of course the shaving products. It is obvious that this kind of product is in first position because almost every man shaves. Then we find at equity face cream and hair products, with each 41%. Body creams are also successful among the men. The question which appears most relevant is to understand why the men use cosmetic products. The three main causes are: to look better, to have a soft skin and to protect their body. More surprising is to see that ads have a strong link with the purchases. It is often said that women buy products even if they don’t need them, they buy because they are far too easily swayed. But we also notice that men are sensitive to the ads. More than 40% would buy a product after having tested it thanks to a sample. We can say that companies work out very well their men’s offer, because they have met with a lot of success. To conclude, the ESC-boys follow the market. In fact, the men’s cosmetic market exploded almost 6 years ago and my marketing research demonstrated that male respondents are taking care of their skin and their body for 6 years.

http://www.surveymonkey.com/s.asp?u=899681972740

The best shave!

marisa — Thu, 04 May 2006 18:43:18 +0000

Since prehistoric, shaving has been a part of the male experience. With technologies and innovation, men have now high-tech razors. But however this "obligation" remains a tiresome moment. You always pays attention to not have an usual skin irritation, redness, to not cut your skin, to shave everywhere… Now that men of all ages are paying more attention to their appearance, we notice that many men are using the traditional wet shave, because they discovered taht this old fashioned method is actually the best quality shave you can get. It's worth taking a bit of time over your shave. But today you also have the opportunity to use products helping this moment. So the first thing you need, is a decent exfoliating soap, which softens up the bristle and helps release any trapped hairs. in a second time, you need to use a "safety rasor" or a shave brush with good bristles. Then you must clean your faceskin, with for exemple the men-u Face Wash, which is more than just the usual cleanser, its soap free formula keeps the face moisturized while providing healing elements. Finally buy a cream to moisturise your skin. A lot of brand propose now, a cream, which is an aftershave balm and moisturizer in one.

Your body!

marisa — Mon, 03 Apr 2006 09:30:36 +0000

For your body, only an adapted product to your skin can purify, revitalize without draining it. You only need to choose the perfect care for your kind of skin. If you don’t have time to look for the personalized cream, buy one for all kind of skin. It will be not so efficient but it is always a protection for your body.

In a first time clean your skin with:

It cleans your body while preserving the hydration of your skin. It also penetrates the skin quickly and helps to keep its neutral pH.Then don’t forget to put on you cream: Tobacco, stress, sun, pollution… The protection, which your skin needs to be defended against all the aggressions, can only be bring by an adapted care.

The skin.

marisa — Tue, 14 Mar 2006 08:06:54 +0000

Why men need different skincare that women? First of all, men actually have thicker skin than women. Although it is real that men don’t wrinkle as quickl as women. Today men are in search of a smooth, blackhead-free and moistured skin. To have the best skin, men must like women take care of them and follow a consistent skin care programm.

An other reason are the WOMEN!! Girls want to touch a sweet skin and not a rough and dry face. And they want to have longer than possible ayoung looking boy. That is why men products are having sucess and that sales explode.

Skin care for men is for all men of all ages.

I choose for you some products of different brand to have a bright face:

Splash on to freshly shaven face to tighten pores and condition skin.

Men’s deep-cleansing clay facial masks.

Significantly reduces the visible signs of aging with daily use.

Minimises the appearance of puffiness, dark circles and fine lines.

When men worry about their bodies!!!!!!

marisa — Mon, 06 Mar 2006 12:08:58 +0000

In 1990, only 4 % of men declared to use regularly a facecare. In 2001, they were 21 %. Today, this increase is continuing. In 2015, it should be one of two man, according to a study.

The frenchmarket follows the tendency. The total turnover (skincare, fragrance and bodycream for men) progressed from 140% between 1998 and 2003, to 42,16 million euros.

It is a market in full growth because companies worked out a specific offer, adapted to the needs for the men. Today researchers stress that the menskin has particular biological characteristics: more secretion; thicker, more resistant, firmer derm and weakened skin due in particular by the use of soap and daily shaving.

Thanks to the sociological evolution, today, a man assumes to use careproducts, which was not the case a few years ago. It is not only any more taboo to buy a mancosmeticproduct but it enteres manners and it is a basic tendency.

The range Biotherm Men, one of the pioneers since 1985, does not count less than 45 products. Between 1997 and 2002, the growth of this line exploded: +250%. Clarins Men, which had put on the market 9 new products in 2002, addeded since five.

In addition to the leaders, less important marks launched out on this crenel. Like Nickel, created in the middle of the years 1990 and which managed in 10 years to reach the 5 million euros of turnover.